Everyone understands the concept of posting things on social media. The question is, ‘What is it about the things you post that gets people interested?’ There are a lot of ways to get reactions, but …
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It’s 2018 and Marketing dollars are being spent through social media more than ever before. Large corporations are trying to find ways to reach their customer base on a personal level, while some corporations have …
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Retail Jeweler recently reported on the importance of jewelry businesses reaching their customers through a multi-channel approach, and they estimate that after consumers complete their initial research, 44% of jewelry shoppers use a …
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Early in January, Swedish retailer H&M released an ad in the UK that showed a 5-year-old black model wearing a hoodie that read, “Coolest Monkey in the Jungle.” The ad set off a global …
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Inbound Marketing has been taking the marketing world by storm over the past few years as the use of social media, email marketing, and content creation continues to rise. The basic concept of inbound marketing …
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2017 is winding down which means the year of viral memes, native sponsored content, and Twitter — is over. Or is it? 2018 will indeed bring new challenges for marketers as each passing year does, …
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If you haven’t already! Ghosts and ghouls are running amuck today and possibly making some retailers believe that it may be too early (or too late!) to start planning strategies for the holidays. BUT — …
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It’s 2017, and email marketing is still a top distribution channel for marketers in the retail space. It’s no question that a careful email marketing plan should be part of a business’s overall strategy, but …
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Did you know that 40% of consumers start their holiday shopping before Halloween, according to Constant Contact? Often overlooked, Halloween is the perfect time to catch these gift shoppers in the middle of their search!
With …
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It's no secret that email marketing is here to stay. It's a powerful tool. Consulting firm McKinsey tells us that email is 40x more effective at acquiring new customers than Facebook or Twitter. Even the …
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