Posts in the Category: E-Note

USING VIDEO TO TELL YOUR BRAND STORY

By Posted in - E-Note on August 11th, 2016

“Show, don’t tell.” Good writers know to employ this technique to help their readers experience a story through actions, words, senses, and feeling. So what if you could incorporate this technique into your marketing strategy …

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THROWBACK MARKETING

By Posted in - E-Note on August 4th, 2016

Have you noticed that the past seems to be making an appearance? Crispy M&M’s are back in stores, new episodes of Full House are on Netflix, and sharing old memories on social media using #tbt …

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Engage Consumers in a Snap

By Posted in - E-Note on July 28th, 2016

“Take a picture; it’ll last longer.”

Thanks to the advent of the mobile messaging app Snapchat, that saying doesn’t hold as true as it once did. The app allows users to share photos, videos, and drawings …

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Retargeting: Track Your Consumers

By Posted in - E-Note on July 7th, 2016

Retargeting is quickly becoming one of digital marketing’s favorite go-to tools. It’s a favorite because rather than trying to reach a new audience, retargeting is used to re-engage an audience that has had a previous …

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Cloudy With a Chance of Ideas

By Posted in - E-Note on June 23rd, 2016

We’ve all had an unproductive brainstorm session, either as a group or individually. It’s actually more of a braindrizzle (sorry, I had to). So what can you do to turn that drizzle into a deluge …

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Get Cultured

By Posted in - E-Note on June 17th, 2016

The goal of any business is to grow and be profitable. To accomplish this, a positive work culture must be in place.

In a positive work culture, employees are engaged and focused on their jobs. In …

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Picture the Future with Instagram

By Posted in - E-Note on June 2nd, 2016

In this day and age, using social media platforms to advertise and market products and services is a fairly common practice. However, the nature of some platforms can make it difficult to measure the effectiveness …

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