color

Coming up Roses

While the rest of the world is still enduring the harsh winter weather, the fashion world has turned full bloom looking forward to spring. Once again, floral has popped up as a major trend for this spring season. Red will be the “it” color for Spring 2015 and designers can’t seem to get enough of …

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All Lined Up

Stripes are taking on a new shape this season as designers transform the traditional favorite for Spring 2015. Color blocked patterns of multicolored stripes feel young and fresh and were taking over the Spring 2015 runways. Casual jersey looks are perfect for that spring break getaway, like the midi dresses from Stella McCartney in bold …

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Color Matters

Colors may seem like a small part of your branding initiative, but in reality they have a much larger impact on your brand identity. Different colors provoke different emotions within people. Lets take a quick look at perceptions of color according to psychology: Red: excitement, strength, passion, speed, boldness, determination, desire, courage Yellow: warmth, happiness, …

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