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3 Ways Social Media Impacts SEO

Search engines have evolved, becoming smarter to provide a better search experience. This evolution has brought a shift in what factors impact the overall SEO of a brand. Brands are now expected to provide engaging and meaningful content to their audience in order to have a positive SEO, and social media provides the perfect outlet …

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3 Steps for a More Engaging Content Marketing Strategy

Content marketing is creating and distributing content that adds value to your relationships with your customers. Developing an engaging content marketing strategy helps reinforce your existing customer relationships and drives new customers to your brand. We have outlined three steps below that will help you develop a more engaging content marketing strategy: Understand your audience: …

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Create Content That Converts

Creating content that converts to an action is an essential tool to encourage your target market to further engage with your brand. It is now essential to create content that your audience will want to read and that makes them want to take action, like signing up for your mailing list or purchasing your products …

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