social media

Boosting Your Engagement

Social media plays an important role in any business’s marketing plan, but most people are so focused on increasing their likes or followers, they don’t realize they are concentrating on the wrong thing. People like or follow a company because their friends have or they are interested in the product, but more often than not …

Boosting Your Engagement Read More »

Harness the Hashtag

Hashtags are powerful tools used to identify messages about specific topics. Not only do hashtags increase the virality of the content you put online, they can make your content easily stand out to followers, thus increasing engagement. Branded hashtags are now being used to drive conversation while building brand recognition and loyalty. Below are a …

Harness the Hashtag Read More »