style

Blooming Boho

Spring 2015 runways paid homage to the late 1960s and early 1970s with new colors and brilliant patterns. Hippie style is back with full force. Bold, psychedelic designs feel fresh again, updated with an amalgamation of multiple prints and textures. Flowing chiffon dresses in bright, swirling patterns reminiscent of the period graced the runways of …

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All Lined Up

Stripes are taking on a new shape this season as designers transform the traditional favorite for Spring 2015. Color blocked patterns of multicolored stripes feel young and fresh and were taking over the Spring 2015 runways. Casual jersey looks are perfect for that spring break getaway, like the midi dresses from Stella McCartney in bold …

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Create Content That Converts

Creating content that converts to an action is an essential tool to encourage your target market to further engage with your brand. It is now essential to create content that your audience will want to read and that makes them want to take action, like signing up for your mailing list or purchasing your products …

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Orange is the New Black

Designers must be just as obsessed with the hit Netflix show as the rest of us, because orange is back as a fall staple for the Autumn/Winter 2014 season. From causal to couture, Pantone’s bright orange hue 17-1462 is hitting the runways and the streets hard this season. Casual looks range from John Richmond’s graphic …

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Dressed and Pressed

The first investment piece we think of for fall is a fabulous jacket, and tailoring is the hot trend for the Autumn/Winter 2014 season. Close cut pieces, like those from the collections of Hermes, Akris, joseph, Jil Sander and Maison Martin Margiela all featuring charcoal grey fabrics in different textures, and are all equally classic …

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Boys Club

The 2014 Fall/Winter season is getting a structural makeover. Structured menswear-inspired styles were seen all over the runways for the upcoming fall season, reworked for the feminine form, of course. Jil Sander showed a myriad of loose menswear slacks and oversized structured sweaters. She also showcased her new take on an oversized topcoat in a …

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White Hot Summer

White took on a new role in fashion during the Fall/Winter 2013 season, and it’s carrying over into its traditional role as a Spring/Summer staple for 2014, but this time it has an edge. From what we’re seeing on the runways, the softer side of white is taking a backseat to geometric shapes and boxy …

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A Softer Baroque

The term baroque conjures imagery of deep red, crushed velvet, and ornate jewel-toned beading. But for the Spring/Summer 2014 season, this heavily ornamented style is getting a dramatically softer makeover. Simone Rocha’s black velvet and white cotton boxy dresses received a baroque-inspired transformation, featuring pearl-lined trim. Oscar de la Renta’s simple white tees and 1940s-inspired, …

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Style Guide: Shirts vs. Skins

Slithering through the tents of fashion week, we are seeing a trend that is sure to leave you feeling a little cold blooded. Skins of all types, and snake in particular, will be a major trend for Spring 2013. Printed on shirts and dresses, like J. Crew’s chiffon print snakeskin ensembles or Vince Camuto’s snake …

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Style Guide: Gilt Trip

Everyone knows that gold is on the rise, but for spring fashion, it’s gone through the roof. Designers are gilding everything, from dresses and tops to bags and shoes, and of course, jewelry is loaded with anything gilt. Francesco Scognamiglio’s gold lame pants and printed gold metallic jacket are two of the season’s biggest successes. …

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